THE FIELD

The Soy Checkoff Check-in

Key Initiatives

INFRASTRUCTURE & CONNECTIVITY

Supply

The Versatility and Viability of U.S. Soy for Food and Fuel

Lawrence Sukalski discusses the role farmers play in driving demand for biofuels and developing sustainable solutions for food, feed, fuel and more.

READ MORE

Demand

U.S. Soy Highlights Solutions at South by Southwest

Three USB directors took part in SXSW, focusing on reputation-building and forging new partnerships. Lots more to come — keep an eye out!

READ MORE

INNOVATION & TECHNOLOGY

Supply

Codex Committee on Fats and Oils Approves High Oleic Soybean Oil Standard

USSEC applauded the Codex Committee on Fats and Oils for approving a standard for HOSO, which will help facilitate exports.

READ MORE

Demand

NEW SOYFOAM TF 1122(TM) IS THE FIRST AND ONLY FIREFIGHTING FOAM GREENSCREEN CERTIFIED GOLD(R)

The USB-sponsored soy firefighting foam SoyFoam TF 1122™ ensures a safer and more sustainable firefighting solution.

READ MORE

HEALTH & NUTRITION

Supply

How Partnerships Can Help Tackle Global Food Security

Tony Mellenthin’s op-ed focuses on how partnerships can address one of the world’s most pressing problems — food security.

READ MORE

Demand

USB-Funded Research Highlights Functional Compounds in Soybean Meal

A Feedstuffs article, fourth in a series, highlights the additional value of SBM to swine nutrition and health.

CHECK IT OUT

Media

Sri Lankan Poultry Producers Embrace Sustainability

11 major Sri Lankan poultry producers have committed to using the “Fed with Sustainable U.S. Soy” label on their packaging.

READ MORE

Media

Collaboration, Connections Mark 2024 Commodity Classic

The week was full of panel discussions, learning sessions, and engagement about checkoff investments — and truly Soy Much More!

Ag News Highlights:

• Attention to detail defines April Hemmes via Farm Progress (Wallace Farmer)
• Crush Facilities to Expand Options for North Dakota Soybeans via Red River Farm Network
• Planting Seeds for Future Growth and Prosperity via Biz New Orleans
• April Hemmes of April Farms, United Soybean Board Farmer-Leader on Farmers who are Embracing New Technologies via Medium:
• MN Farmers Help USB Set Course For 2025 via Ag News 890:
• UA apparel design students place in soy textile competition via com:

Top media placements

• Attention to detail defines April Hemmes, Wallaces Farmer
• Lucas Lentsch interview with This Week in Agribusiness
• USB Chair Steve Reinhard on AgCredit Said It podcast
• Renewable Fuel Demand Competing With Soy Export Markets, The Waterways Journal
• 5 management tips for early-planted soybeans, Ohio’s Country Journal

Where We’ve Been Lately

Event/Meeting: Economist 9th Annual Sustainability Week
Location: London, United Kingdom
Who attended: Past USB Chair Meagan Kaiser

Event/Meeting: PRWeek awards ceremony
Location: New York, NY
Who attended: USB Senior Director, Content Management & Brand Stewardship Lisa Humphreys, USB Chair Steve Reinhard

Event/Meeting: CAST “Gene Edited” Panel (Danforth Plant Science Center)
Location: St. Louis, MO
Who attended: USB Director, Sustainability Jack Cornell

Event/Meeting: UNC Clean TECH Conference
Location: Chapel Hill, NC
Who attended: USB Director, Sustainability Jack Cornell

Event/Meeting: Soy Aquaculture Alliance (SAA) Board Meeting
Location: San Antonio, TX
Who attended: USB Director and SAA Liaison Jay Swede, Erica Curles; Smithbucklin; Karen Long, Iowa Soybean Association

Event/Meeting: Regenerative Agriculture Summit
Location: Chicago, IL
Who attended: USB Director Laurie Isley, who participated in a Farmers for Soil Health panel

Event/Meeting: ASA Action Partnership (ASAAP) meetings
Location: Washington, D.C.
Who attended: USB CEO Lucas Lentsch, USB Chair Steve Reinhard

Event/Meeting: ASCA (Ag Supply Chain Asia) conference
Location: Bangkok, Thailand
Who attended: Former USB Chair, Meagan Kaiser, and other directors.