Together we can improve soybean production

Moving the U.S. soybean industry forward can’t be done by a single person or organization. It takes everyone working together, from farmers to retailers, outreach groups, researchers, cooperative extensions, Qualified State Soybean Boards and more. It’s a group effort.

Funded by the soy checkoff, this initiative, aptly named “Better Together,” seeks to amplify the impact of checkoff investments through effective cross-disciplinary outreach and collaboration. The primary mission of Better Together is to deliver unbiased, research-based information to enhance U.S. soybean production, making it a cornerstone resource for soybean farmers and stakeholders.

Together, we are working to maximize the dissemination and application of research-based best management practices, benefiting U.S. soybean farmers and the broader agricultural community. In order to advance our efforts, everything we do aligns to a set of guiding principles:

• Coordinate with partners producing high-quality, research-based, unbiased best management practices for U.S. soybean farmers and other stakeholders.
• Synergize existing resources to improve efficiency in content generation and delivery.
• Elevate release of timely and relevant information developed by land-grant institutions.
• Cultivate effective collaboration between outreach groups, Qualified State Soybean Boards (QSSBs), and other checkoff programs that ensures time and resources can be invested in high-impact deliverables.
• Collect meaningful metrics that can be used to adapt outreach and allow groups to be more agile in responding to new or increasing threats to U.S. soybean production.
• Secure a diversity of funding for collaborative efforts, supporting outreach mechanisms that stay nationally impactful and regionally relevant.
• Establish a high-functioning organizational structure that is built on trust and positive team dynamics to provide the foundation for a lasting, meaningful initiative.

Adhering to these principles ensures that the information and resources we provide are not only reliable but readily accessible and adaptable to meet the evolving needs of farmers.

How can you benefit from our information and resources? How can you learn more? It’s all here. Think of it as a go-to guide when evaluating your operation and seeking reliable information to make the best decisions.

Collaboration Efforts

What we can do when we work together: