Industrial

Growing Demand in Multiple Industries

Soybeans are in tires, shoes, asphalt, firefighting foam, plywood—and the list keeps growing. Checkoff investments fund the research that creates new demand for every bushel farmers grow.
Man kneeling beside a vehicle and checking the tire pressure with a handheld gauge.

The Checkoff's Current Priorities in New Markets

Soybean oil and meal are great for use in manufacturing everyday products. The checkoff drives soy's industrial expansion through focused, strategic priorities.
Road rollers compacting freshly paved asphalt on a roadway, with construction workers and equipment visible in the background.

Building the Case for Soy in New Products

Soy-based industrial products are gaining ground in markets long dominated by petroleum.

The checkoff works to sustain that momentum amid real barriers to adoption and commercialization.

Protecting the Market Soybean Farmers Depend On

Biobased markets offer real growth potential for U.S. soybeans, and the checkoff engages in product development and innovative new uses to grow markets.

Petroleum Is Still the Default

Petroleum-based products are deeply embedded in buyer habits, supply chains, and pricing. That can limit how quickly soy-based alternatives gain adoption; however, biobased products as a sustainable alternative are gaining traction.

Performance Is Proven One Application at a Time

Soy-based products must meet or exceed the performance of what they replace. Because every application has different standards, each use case requires its own validation.

The Path from Research to Market is Long

Research can prove soy works, but bringing a product to market requires testing, certification, and buyer adoption. That gap can slow how quickly new soy-based products reach commercial scale.
Firefighter in protective gear operating a high-pressure hose, spraying soy-based firefighting foam across an outdoor area.

Commitment to New Industrial Markets

Industrial uses for soy are creating demand that didn't exist a generation ago. Checkoff investment funds the research and commercialization work that keeps that growth moving.

The Products Soy Makes Possible

Soy-based products are already in use throughout our daily lives, from tires to shoes to turf. Checkoff investment keeps expanding that footprint.
Car tires on a vehicle representing soybean oil's role in replacing petroleum in rubber compounds.

Tires

Soybean oil replaces petroleum in rubber compounds used in consumer vehicles, transit buses, police fleets, and heavy-duty trucks.
Car interior with upholstered seats, representing the use of soy-based adhesives that replace formaldehyde in furniture and flooring.

Furniture & Flooring

Soy adhesives replace formaldehyde in hardwood plywood and composite panels used in cabinetry, millwork, flooring, and furniture.
Worker applying a roof coating, representing soy-based materials used in residential and commercial construction products.

Construction & Renovation

From spray foam insulation and paint to carpet backing and concrete sealers, soy is a growing part of residential and commercial construction.
Road repair crew applying soy-based asphalt rejuvenators to protect infrastructure.

Infrastructure & Roads

Soy-based asphalt rejuvenators, concrete protectants, dust suppressants, and lubricants are protecting roads and infrastructure nationwide.

How the Checkoff Pays Off

Checkoff investment is built to return value to U.S. soybean farmers. See what it has produced.

Explore Checkoff Results